What makes for a successful Realtor and will it matter for much longer?
CondoMadness
October 2017

Most condo buyers use the services of a licenced Realtor. Two questions are:
1.)
Are Realtors, as we know them, in danger of becoming obsolete by upcoming Internet applications?

In my opinion, the average real estate agent has a diminishing future. Internet services will gain a large percentage of uncomplicated deals by average buyers such as a person wanting to buy a one-bedroom condo in one of Toronto's downtown condo districts

The buyer will see that transaction costs will be far lower and all the additional services, such as real estate lawyer getting a mortgage, painting and prepping the unit and hiring a movers will be all easy-to-select options.

That is the main reason why the RECO is resisting government pressure to open up its databases to the public.

However, experienced, knowledgeable Realtors will always be needed to negotiate complicated deals and successfully close higher-end and niche condo properties.

Finally, anyone knowing how complicated condo corporations are, are worried about getting into a horror show, will demand reliable advice from a competent and experienced Realtor.

2.)
In a far more competitive world, which Realtors will thrive?

The second article that I have attached to this chapter tells the story of an award-winning property agent (Realtor) in Singapore.

Lynn Er had a very successful career as an account manager for Yum Brands. She gave up a very good position when she became a property manager.

I believe that the keys to her success in selling condos is her exceptional work ethic, great people skills and referrals from previous clients.

So in a nutshell, if a person decides that they will become a Realtor because the work seems easy, the commissions high and they are foundering in their present profession, then I think their chances of success are very slim indeed.


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