What makes for a successful Realtor and will it matter for much longer?
CondoMadness
October 2017
Most condo buyers use the services of a licenced Realtor. Two questions are:
1.)
Are Realtors, as we know them, in danger of becoming obsolete by upcoming Internet applications?
In my opinion, the average real estate agent has a diminishing future.
Internet services will gain a large percentage of uncomplicated deals
by average buyers such as a person wanting to buy a one-bedroom condo in one of Toronto's downtown condo districts
The buyer will see that transaction costs will be far lower and all the additional
services, such as real estate lawyer getting a mortgage, painting and
prepping the unit and hiring a movers will be all easy-to-select
options.
That is the main reason why the RECO is resisting government pressure to open up its databases to the public.
However, experienced, knowledgeable Realtors will always be needed to
negotiate complicated deals and successfully close higher-end and niche
condo properties.
Finally, anyone knowing how complicated condo corporations are, are
worried about getting into a horror show, will demand reliable advice
from a competent and experienced Realtor.
2.)
In a far more competitive world, which Realtors will thrive?
The second article that I have attached to this chapter tells the story
of an award-winning property agent (Realtor) in Singapore.
Lynn Er had a very successful career as an account manager for Yum
Brands. She gave up a very good position when she became a property
manager.
I believe that the keys to her success in selling condos is her
exceptional work ethic, great people skills and referrals from previous
clients.
So in a nutshell, if a person decides that they will become a Realtor
because the work seems easy, the commissions high and they are
foundering in their present profession, then I think their chances of
success are very slim indeed.